RACHELVPOULIN
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Corporate Lettering

Throughout my career, I have worked to incorporate lettering whenever possible. It allows me to improve on my skills, is something I love doing, and brings a little something extra to a project.

Magento & eBay Corporate Event Signage

Magento & eBay Corporate Event Signage

While working at Magento, an eCommerce tech company that was owned by eBay at the time, we hosted an internal executive event for both eBay and Magento employees. These signs were used at the arrival point to welcome attendees, and to promote the free stuff being given away.

Meeting Room Vinyls

Meeting Room Vinyls

While working at Sparks, an experiential agency in LA, we moved buildings and needed something new and special to mark the named conference rooms. Using existing names for Los Angeles colloquialisms and slang, I was tasked with illustrating the meaning of each. Printed on vinyl and applied to meeting room window walls.

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Magento Imagine Hard Rock Themed Tshirt Graphics

Magento Imagine Hard Rock Themed Tshirt Graphics

This was one of my favorite projects! In the earlier years of the Magento Imagine conference, it was held at the Hard Rock Hotel in Las Vegas. The goal was to marry ‘rock themed,’ cheesy stereotypical elements with kickass graphics and lettering. The last two shirts were miscellaneous designs for events like Magento sponsored developer meetups.

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Dialpad Custom Zoltar Fortune Cards

Dialpad Custom Zoltar Fortune Cards

Dialpad had two booths at the Dreamforce conference that drove traffic from one to the other. The larger booth had a Zoltar machine that we were able to customize. I created a branded card back that played off the OG Zoltar design, and their fortunes went on the back.

Waverly Paint for a Purpose

Waverly Paint for a Purpose

Waverly is a home brand that specializes in custom patterned fabrics, and as a charitable initiative, they launched Waverly Paint for a Purpose. PFP was a social media contest where people could submit public spaces (like community centers) for a makeover. The contest partnered with Lowes for paint, and HGTV for marketing and exposure. Voting was conducted through social media as well to choose the winner!

Waverly Paint for a Purpose

Waverly Paint for a Purpose

Waverly is a home brand that specializes in custom patterned fabrics, and as a charitable initiative, they launched Waverly Paint for a Purpose. PFP was a social media contest where people could submit public spaces (like community centers) for a makeover. The contest partnered with Lowes for paint, and HGTV for marketing and exposure. Voting was conducted through social media as well to choose the winner!

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