rachelvpoulin designs

Logo and secondary logo. A summer arts festival in Buffalo, NY. They focus on artistry, performace, and the environment.

Hand drawn typeface.

Poster series. 1 of 3.

Poster series. 2 of 3.

Poster series. 3 of 3.

T-shirts.

Tote bags front and back (top) and comps (bottom).

Direct mailers for residents in the area.

Folders for informational materials for volunteers, participants, and other people involved.

Letterhead and envelope.

Street banners for Elmwood Avenue.

Logo for a hypothetical typographic game company called Cicero and icons for each of the four suits also made entirely with type.

Two entire decks were created; one red, one black. One entire deck is shown.

One example of each card shown.

Backs of the boxes and more cards shown.

Simplistic ad campaign to put people who do not support GLBT rights in the shoes of the people they are hurting. 1 out of 3.

Simplistic ad campaign to put people who do not support GLBT rights in the shoes of the people they are hurting. 2 out of 3.

Simplistic ad campaign to put people who do not support GLBT rights in the shoes of the people they are hurting. 3 out of 3.

Logo created for a sparkling wine that comes in red, white, and blush (top) and three paintings created for the brand (bottom).

Full size wine bottles created for each variety. Identical bottles were to be created in a single serving size.

Twitter page created for the brand. Tweets would update followers where the promo car would be on weekend nights. There would be an account for each major city.

Flair promo car.

An event allowing students to network with creative professionals in the area without the pressure of an interview. Flyer posted around area colleges. Photography by Heather Martin. Published.

Email blast sent to members of the RAF and students in the area (top) and screenshot of the RAF homepage before the event. Photography by Heather Martin. Published.

Four page spread (1 and 2 of 4). The story of a transgendered student changing changing from a man to a woman. Photography by Genevieve Williams.

Four page spread (3 and 4 of 4). The story of a transgendered student changing changing from a man to a woman. Photography by Genevieve Williams.

Winter 09/10 campus events calendar.

Spring 2010 campus events calendar.

RIT's first ever FreezeFest winter festival. 2010. Logo (top), Break apart word magnet (top right) and web layout design (bottom).

Givaways before (to advertise) and during the festival.

Reporter ad (weekly on campus magazine) and business card created for staff artist requests (left) and three business cards created for various offices in the Center for Campus Life.